Wednesday, May 23, 2007

Fox Shows Why It Pays To Have A OB-GYN On Retainer



Multi-Tasking Manny Alvarez Delivers Babies When He Isn't Writing for FoxNews.com


Sometimes getting a scoop is all about being lucky. Sometimes it's about being in the right place at the right time. Sometimes it's about both.
Which is how Fox News landed an exclusive on Frieda Birnbaum, who at age 60 is the oldest woman to give birth to twins in the U.S.
So happens that Birnbaum disgorged her two boys at Hackensack University Medical Center (known for its stylish line of Nicole Miller hospital gowns) ,where Manny Alvarez (above) is chairman of the department of obstetrics and gynecology.
Alvarez just happens to also be the managing editor of health news at FoxNews.com. And he just happened to also deliver Birnbaum's last child, when she was at the tender age of 54 (ol' Frieda also has two "normal" kids, ages 29 and 33).
Guess which network was the only one to land an interview with Birnbaum (who, judging by the pictures, opted out of the Nicole Miller gowns) and husband Ken? Hint: It rhymes with a kind of smoked salmon that Frieda will be able to eat again now that she's no longer pregnant.
Conveniently, -- or, under the circumstances, understandably -- Birnbaum was too tired to do any more interviews. Which basically left other media forced to quote from the Fox piece or not at all, including the Bergen Record, whose main office is just down the road from the hospital.
At least the paper could chat with Lauren Cohen, a lawyer from Paramus, who was the previous record holder for the last year. Cohen had her twins when she was just a shayna punim at 59.

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