Friday, December 17, 2010

A Groupon Too Far?

Nothing Wrong with Trying, But....

Semi-full disclosure: I'm a fan of Groupon, have even seized on a few deals. It and a half-jillion other social shopping sites now clog my in-box daily. No big whoop. Thrill of the hunt and all. But you have to wonder if some of Groupon's 3,000-plus sales force is trying, too hard. Or, maybe, not hard enough.

Exhibit A: Today's Manhattan offer is for a weekend stay at a Days Inn. In the South Bronx. It's touted as being near Yankee Stadium. Too bad we're over four months from Opening Day. Now there has been a trendlet in the lodging industry in the New York area toward more motels being built in the boroughs, some in places you might not think to stay in or really want to rest your head. But the thinking is, people still come to those neighborhoods to visit friends and family. Or, are just suckers for a good deal and don't mind a little adventure.

But a Days Inn? In the South Bronx? Good luck with that, hopefully better than what the Yankees had with Cliff Lee.
As of this writing, four people had seized on the offer, 11 shy of the 15 needed to make it active. But before you take the plunge, bear in mind that New Year's Eve and Valentine's Day are blacked out. Because nothing says love like an evening stroll on Brook Avenue.

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