Wednesday, June 08, 2011

When Reading The New York Times Online Isn't Enough

It's Harder to Sell the Drama of the Wildfire Online

Most of the top half of the front page of today's New York Times national section is covered by a stirring photo of the Arizona wildfire shot by Joshua Lott of Reuters. It's a winner, pure and simple.
You can see a smaller version of it here.
And that's the point. It looks good on the monitor. But it looks a helluva lot better at the top of a broadsheet.
Before you start dancing on a newspaper's grave, open up today's Times to page A-12. While the paper's been making this abundantly clear for a while, it's always good to be reminded that The Gray Lady knows a thing or two about color.

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